Snow Flower and the Secret Fan
2011 1h 44m movie Film China

Snow Flower and the Secret Fan

Snow Flower and the Secret Fan returned 9.9× its production cost, earning $1.3M against a $134K budget — one of the highest-return China films in our catalog.

Synopsis

A story set in 19th century China and centered on the lifelong friendship between two girls who develop their own secret code as a way to contend with the rigid cultural norms imposed on women.

Budget & Box Office Efficiency

$134K
Budget
$1.3M
Revenue
$1.2M
Net Profit
9.9×
Return Ratio

At a 1h 44m runtime, production spent $1K per minute on screen and earned $13K per minute back.

Drama + History in China

53 China titles in our catalog blend the Drama and History genres. Below: the top-rated of them (excluding Snow Flower and the Secret Fan itself).

The 2010–2012 China Window

Snow Flower and the Secret Fan holds position #63 of 98 China films in the 2010–2012 window, below highlighted by audience rating.

  1. The Legend of Luo Xiaohei
    #1

    The Legend of Luo Xiaohei

    ★ 9.3 · 2011
  2. A Bite of China
    #2

    A Bite of China

    ★ 8.9 · 2012
  3. Empresses in the Palace
    #3

    Empresses in the Palace

    ★ 8.5 · 2011
  4. Samsara
    #4

    Samsara

    ★ 8.1 · 2011
  5. Let the Bullets Fly
    #5

    Let the Bullets Fly

    ★ 7.7 · 2010
  6. Under the Hawthorn Tree
    #6

    Under the Hawthorn Tree

    ★ 7.7 · 2010
  7. First Time
    #7

    First Time

    ★ 7.7 · 2012
  8. Ocean Heaven
    #8

    Ocean Heaven

    ★ 7.6 · 2010

The 2010s China Landscape

Catalog density by release year across the 2010s in China, 515 titles in total. Highlighted year (yellow) is when Snow Flower and the Secret Fan premiered alongside 39 others.

'1028'1140'1230'1326'1437'1544'1662'1785'1877'1986

Position in Catalog

Released alongside 39 other China films in 2011.

The 262nd China title from China we index (earliest catalogued entry: 1935).

Our China catalog contains 946 titles in total (747 films).

Audience Engagement

79
Reviews
73rd
Review-volume percentile
54th
Popularity percentile

79 audience reviews — more than 73% of China films in our index.

Review volume (73th percentile) outruns trending popularity (54th) — a durable title with sustained audience attention.

Reception Benchmarks

6.0
TMDB Rating
79
Audience Reviews
Well Received
Critical Tier

Ranked #718 of 946 China films indexed here (24th percentile by TMDB audience score).

Rating is -0.7 points below the China average of 6.7/10.

Among China Drama productions specifically: #448 of 547 (top 82%).

Production Details

Primary CountryChina
Original LanguageEn
Spoken LanguagesMandarin, English
Production CompaniesIDG China Media
Runtime1h 44m
Release DateJuly 15, 2011
IMDbtt1541995
Official Sitewww.foxsearchlight.com

External Catalogs